10.04.2022

If I Were A Designer #21: Czech this out!

Another truck design: Tatra 810!

In the 2000s the czech brand used a Renault Midliner to renew a small military Praga truck.

 

They just posted the red circles logo on the french cab as it once a one shot project so it has to bee cheap. But I did wanted to imagine it being sold publicly so to be integrated to the range I designed an all-range visual identity for all the trucks by this manufacturer.

 

I even took this base to make a road truck, a market where Tatra was no more for a long time:

BUT I did thought of a contemporary interior as it was kind of my speciality at that time.
 

 

 

 


#ifiwereadesigner #trucks #renault #tatra #810 #praga

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